The Art of Urgency & Scarcity That Converts

    I. The Marketing Cycle & Conversions

   II. Why Urgency & Scarcity Marketing?

  III. The Prospects’ Buying Behavior & Experience 

  IV. How To Use Scarcity & Urgency Effectively & Ethically 

   V. Offer Examples That Convert 

  VI. Best Practices & Tools Needed

 VII. Action Steps